The Moms Fashion File Style Sessions, BlogHer 2011

In Events, Style by savvysassymoms5 Comments

Can I just start by saying that I just had the BEST weekend!  I will probably have to post about 4 or 5 recaps just to get all the fabulous details in. I will try to be brief, but that may be impossible…

Moms Fashion File hosted a Secret Style Suite at this years BlogHer in San Diego – and this was a 2 part event but both equal in excitement!  During the day we held 12 style sessions for 12 very lucky bloggers!  They were pampered to say the least and we almost had to rent them a cart to get them out the door with all their goodies!  They started with a before picture, a little on camera interview and then they were escorted through 4 sections of our super stylish suite; Hair, Make-up, Wardrobe and Nails!  This was just the preparation for their big reveal that would take place that night during the main event!

We had some amazing fashionable partners including 8 complete looks and accessories from LOFT. Two days before the style sessions took place the Moms Fashion File team went on a major fashion haul at 2 local LOFT stores were we got the royal treatment.  A big shout out to the stylish ladies at the Horton Plaza & Mission Valley LOFT stores for helping us pull together the looks!

Style comes in all shapes and sizes, so Kiyonna provided 4 gorgeous looks for our ladies.  These dresses were some of the most beautiful dresses I have ever seen and our girls rocked them!  I love this Scalloped Boudoir Lace Dress that is so right on trend!   They were also styled by Stella & Dot for their accessories.

Johnson’s Baby provided all the make-up and brought celebrity make-up artist Tia Dantzler.

Detour Salon of San Diego was on hand to do all the hair styling.

We also had Payless ShoesDr. Scholl’s provide the shoes and each blogger was gifted BALI Intimates and a Namaste handbag, while Scotch Naturals provided all the manicures in the suite to complete their looks from head to toe!

Stylish Swag
(that girls can actually use)

All of our 12 Bloggers styled in the suite left with a LandsEnd Bag filled with a swimsuit, towel and flip flops, Namaste Handbag, 2 LOFT outfits including accessories or a Kiyonna dress, undergarments from BALI Intimates, shoes from Dr.Scholl’s and Payless, Johnson’s Baby products, manicure gift set, Got MILF book and a Yummie Tummie skinny tank.

My long lost sister Allison, people think we look alike and you know what?  I think we kinda do!

Secret Style Agents
We had some help in the suite throughout the day by inviting some very stylish bloggers into the suite to assist in all the fashion fun!  Allison Czarnecki of Petitelefant, Christine 0f EverydayMama, Ciaran of Momfluential, Stefanie of SDMomfia, Nichelle of Style Mom Bethany Winters of LA Stylist Mom, and Jill Simonian from The Fab Mom.

LandsEnd Style & Event Assistants:
Jo-Lynne of Musings of a Housewife and Kate from The Shopping Mama

Thanks, we couldn’t have done it without you!

Sit back this is just the first post of many…

Meet the Author | savvysassymoms

Andrea is a Mom who hasn't lost her style to motherhood. Andrea loves social media and works on a variety of social media campaigns with brands big and small. Connect with Savvy Sassy Moms on Instagram

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  2. The party was a blast and I’m glad your ladies enjoyed the “Got MILF? The Modern Mom’s Guide to Feeling Fabulous, Looking Great and Rocking a Minivan” books! 🙂

  3. This was such an amazing experience!!! I am working on my own post about my time in the style suite and hope to have it up soon! Thank you for all your hard work in putting this together. You girls really know how to throw a party and make a girl feel special!

  4. Pingback: Secret Style Suite at BlogHer 2011 #Blogher11 #stylessuite - The Divine Miss Mommy | Atlanta Georgia Mom Blogger | Travel Blogger | The Divine Miss Mommy | Atlanta Georgia Mom Blogger | Travel Blogger

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